COURSE OVERVIEW
Marketing is a critical function in business and works hand in hand with sales. Marketers work in a variety of sectors and fields and are involved in branding, research, advertising, communication, PR, digital and social media. With the advent of the digital age, traditional marketing is evolving into the online space, with many marketers becoming more digitally savvy. The course in Marketing Management provides a full understanding of the different business functions from personnel management, sales management, entrepreneurship and business management, as well as market research, communications and PR to adequately prepare a student for this adrenaline-seeking career.
Admission Requirements
Any of the following certificates will be accepted at registration:
- National Senior Certificate/Grade 12
- N3 Certificate/NCV Level 4 Certificate
- ABET Level 4 Certificate
Certification & Examination Authority
Learners will receive the following at each level:
- National Certificate N4, N5, N6
- National N Diploma in Marketing Management on completion of N4-N6 and 18-months’ of in-service training
The National N Diploma includes two (2) years of theory and 18-months of in-service training.
All examinations are set and administered by the Department of Higher Education and Training (DHET). The National N Diploma is issued by the DHET.
Study Materials
All textbooks at BTC are free. Simply enquire on registration for more details.
Pricing
Enquire at any of our campuses for a current programme pricelist.
Further Studies
On successful completion, you will receive a National N Diploma in Marketing Management and may further your studies at a University of Technology.